SEVEN IMPORTANT PLACE FOR KEYWORD PLACEMENT IN SEO - Digital Marketing Blog - Sebastian Braganza

 Digital Marketing Blog - Sebastian Braganza

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Thursday, 31 January 2019

SEVEN IMPORTANT PLACE FOR KEYWORD PLACEMENT IN SEO

    There are various places where we can place our important keywords in our website and webpages  But I am going to tell you the top 7 most important places to place your keywords in your website which can help you website to rank higher in search engines results page and also help in healthy user experience and boost right traffic on your right landing pages.



Keyword placement is one of the important part of keyword research of the on page elements in SEO. Not only these 5 places need to be placed with keywords but there are various other places where we can insert our keywords like the alt tags, anchor text, meta keywords tags, sub heading tags, keywords in permalinks, site links etc. but these 7 above mentioned are the primary place to get higher ranking in search engine and also to get lots of traffic to your website.

Title tags – The first most important part to place your keywords is the Title Tag section. You should put your main primary keywords in your title tags. Titles are the clickable link portion on the google and other search engine and when Search engine crawlers examines our site, the first elements they look  at are the Page Titles and it is also taken into  consideration as an important ranking factor.

Meta Description – The second most important place to place your keywords is the Meta Description Tags section . It is like a short summary of your website and it tells in one glance what the website is all about to the users. A good description can enable higher click through rates as users find those descriptions as very appealing, compelling and interesting. Therefore you need to place appropriate primary keywords in the Meta description tags section. Good description are not the ranking factors determined by google but they are a helpful in increasing the CTR of your website or blog

URL section – The third important place is the URL section of your website. When it comes to Blogs we call it as URL Slugs. You need to choose a keyword rich domain name at the time of selecting your domain. Try to make use of your product or your service name what you are going to sell online. The URL of a website is all shown in search engine results page.If the URL contains a good and rich keyword and if it's SEO friendly then it will be easy for people to remember, and hence there are chances that users can visit your web site another time just by directing typing the URL of your website in the browser bar.

Header tags – The fourth good place to place your keyword is the header tag section. Heading tags are tags that specify the topic of sections or paragraphs on a web page. Search engines use it to see what parts of the page are more important than others. Therefore you need to Optimized your heading tags for keywords and test them for better results as it helps in higher ranking in search engine results page. You need to given your most important keywords as h1 & less important keywords and h2, h3 and so on

Content – The fifth good place to place your keyword is in Content section of your website.Content is always said to be as King in SEO domain. You also need to place different keywords in each different webpage of your website content. You need to take into consideration keyword prominence, keywords proximity, keyword frequency and keyword density, keyword research, keyword selection and keyword targeting when placing keywords in the content of your webpage. The keywords used in the title, description needs to be there in the content of your webpage because when the users lands on your page seeking for further information that they have seen in the google search results or any other search engine results, they need to believe that it is the right and proper page for them. Therefore you need to write better content by taking into consideration both search engine and potential users.Try to use your most important keywords in the begining of the paragraphs and the end of your content. You can even do Bold, Italic and underline to some of your important keywords.

Alt Tags : The 6th important place to place your keywords are the alt tags.Alt tags are the description given to your images. Search Engines cannot read images but they are able to read the text behind those image. So placing the right keywords in your anchor text so matters a lot.

Anchor Text :  They are also called as hyperlinks. You can need hyperlink various important keywords internally and externally. In the heart of the Search Engines, links and keywords matters a lot in deciding the ranking positions for various search queries, so you need to hyperlink your keywords to your internal pages as well as external pages


keyword placement in SEO
keyword placement



If you want to know more about keywords and how to become a keyword strategies , please do visit our my youtube channel named as Digital Saby.

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