A Modern Approach to SEO : 45% Increase in Traffic by following these methods - Digital Marketing Blog - Sebastian Braganza

 Digital Marketing Blog - Sebastian Braganza

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Tuesday, 16 October 2018

A Modern Approach to SEO : 45% Increase in Traffic by following these methods

A Modern Approach to SEO : 45% Increase in Traffic by following these methods



  1. Content seems to be the King in Digital Domain as will always be. You don’t need to add more content with keyword stuffed but create unique and original content
  2. Keyword Research is still important. You need to make a thorough research by keep all these things in mind like the search volume, competition, keyword difficulty, commercial intent, keyword effectiveness, keyword power, low hanging fruits etc etc. If keyword Research is done wrong it affects the entire seo project.
  3. Optimize your content for Featured Snippet, Rich Answer Box and Carousel Optimization
  4. Never forget to optimize for Local SEO and Google Business Places. This can help you to get more qualified leads
  5. Study keyword placements and keyword proximity properly and make sure your targeted keywords are present on all prominent places on your website
  6. Make sure your website is mobile friendly and mobile responsive on all the devices. Implement AMP for your SEO campaigns.
  7. Optimize the page speed of your website. Make sure your website loads within 5 seconds. If not then you may lose the visitor and also get deranked in search engines
  8. Link matters but not the amount of quantity of backlinks but good quality backlinks with high authority sites
  9. User Engagements like reducing bounce rates, getting CTR, spending more time, page per session on website does matters a lot in SEO.
  10. Make use of LSI Keyword as Google looks into the topic centric and the relevancy of the topic.
  11. Make use of synonyms, variations, stemmings, plurals in your keyword strategy so that your content does not look keyword stuffed.
  12. Voice search seo and  conversational searches are taken into much account by Google
  13. Update your content on regular basis. You can create a blog connected to your website and update 1 post on daily basis
  14. Social does helps seo to some extent. Always share your content on all social media sites and also have social media widget profiles on your website. Updating your social media profiles helps to get your website crawled as those social media widgets are present on your website.
  15. Never forget about the Video content as video content are being most consumed by the users in today world, so optimize your brand videos properly and embed them on your website for engagement purpose
  16. Google looks at the website design whether the site architecture is proper, quick navigation, seo friendly URLs
  17. Insert all the relevant schema tags on your pages. Go to schema.org and your will relevant schema for every category that your website belongs to.


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