Best Ecommerce Homepage Design Tips
- Brand name and logo should be on the top right corner
- Add value proposition on your website like - 1 liner in heading “Welcome to our shop for beauty and grooming products”
- Add a search box with autocomplete features and wildcard search, so that users can search directly from this place
- Add all your main categories in the navigation menu
- Attach a powerful image to all your main categories
- You need to have not more than 10 category on your main navigation. A good tip would be to added sub category to the main categories. Drop down sub menu will work better
- Offer various product recommendation but you need to change the style from product recommendation to “Have your seen this” for being more creative
- Highlight all special offers and Disocunt items in your banner slider
- Feature all popular items as your “Customers favourites”
- You can also have a section as the “best sellers”.It will definitely give your more conversions
- You need to add a section for all new arrivals items or featured items
- Place your important products above the fold content. User spend 85% of their time sessions on the above the fold content
- Mention your shipping and return policy very clearly on your website
- Add a customized HTML sitemap on your website with the right link and the description described
- Make sure that your have quality image on the main banners
- Always link featured and discounted products back to the product category
- Display all the contact information properly. The users will always require your support and you need to give them proper assistance
- Display all social icons at the top of the pages, so that users can share that page or products immediately on their social networks
- Dispaly all trust info like secured by norton and other security softwares
- Create an entry pop up giving discount offers
- Also give exit pop ups revealing then some new arrivals
- Make use of dynamic banners and carousel banners
- Have a chat box so that the customer executives can easily solve every query of the consumers
- Always give a filter navigation of the top left of the paeg so that users can select their products by filtering brands, colours, size , price etc
- Never forget to add the cart button tot he extreme top right of the home page
- Always show section of discounted products
- Always add your social profile so that the users can stay connect to your brand via social media channels
- Display all press release section on your webpage
- Add all the types of payment accepted on your website
- Have the store locator links on your website.
- Always have different language version for different users as every users are used to their own language
- Add the pagination on various list and product pages and make use of ajax
- Display your customers testimonials so that users have a little trust on the products
- Add a customer service links section on your webpage
- Always choose a responsive theme or template
- Display all shipping cost properly
- Simplify the checkout process
- Outline all the online store policies
- Add a product review or quick review of your products
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