PPC Brief for Graphics Designers & Art Directors - Digital Marketing Blog - Sebastian Braganza

 Digital Marketing Blog - Sebastian Braganza

Digital Marketing Blog by professional Sebastian Braganza who writes blogs on digital marketing and seo related niche areas for novice as well as professionals.

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Wednesday, 8 August 2018

PPC Brief for Graphics Designers & Art Directors

PPC Brief for Graphics Designers & Art Directors

Just look at this unique PPC brief that i have prepare which will be of great help for PPC executives and PPC managers when they have to brief their graphic designers or art directors related to their projects.


Just Follow the Index
1
File Formats
2
Max Size
3
Ad Size
4
Banner Details
5
Headline & Descriptions Content
6
2 Ads needed (AB Testing)
7
Landing Pages
8
Call to Actions Buttons
9
Course Prices

                                                      Non Animated banners
File types

Formats
GIF, JPG, PNG
Max. size
150KB



Animated Banners
File type
.GIF
File size
150 KB or smaller

Animation in image ads – max 30 seconds


Ad sizes for Banners

Square and rectangle
Skyscraper
Leaderboard
Mobile
Please link this link for different types of ad sizes





PPC Banner Details
Course Name
Brand Name
Brief Headline & Description
Course Location
Call to Actions
Logo
Course Price & Dates
Landing Page
Phone Number

PPC Headline & Description
Brief Headline & Description
SEO Course

(A)   Ad 1
Headline 1 content - Learn SEO from Industry Experts & Trainers
Headline 2 Content - 100% live training & Doubt solving
Description Content - Personalized Training. book your Seat

PPC Course

(B)    Ad2
Headline 1 content - SEO Course with 31000+ Trained,
Headline 2 Content  - Get 85% Off till 1st July 2018
Description Content - Post Training support for 6 months. Enroll Now.


Landing pages
Page 1
http://sebastianbraganza.blogspot.com/seo for Ad1
Page 1
http://sebastianbraganza.blogspot.com/seo for Ad 2

Call to Actions Buttons
Call Now
Book Your Seat
Inquire Now
View More Courses


Course Prices
Course 1
starts@ Rs      /- onwards
Course 2
starts@ Rs       /- onwards

Image result for ppc banner ads

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